Web Design
It can seem so easy to make your own website these days… until you actually start to get into it.
Web design has never been so approachable. The bad news about that? Well, every one kind of ends up with the same website.
Yikes.
A custom web project not only looks good, but sets you apart from your competition and engages with your customer. Together with branding design, we’ll create a strong brand identity that will convert your followers into super fans.
What You’ll Get
STRATEGY
Naming + Messaging
Market Research
Competitive Analysis
Typography + Color Direction
DIGITAL
Brand Identity Design
Squarespace Website Design
Social Media Templates
Physical Signage
Business Cards
Product Packaging
Illustration + Lettering
The Process
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We’ll start with the discovery call so that I can learn about you and your business. This is your chance to show off and get excited about the future of your business and your vision, as well as to ask questions. Based on our call, I’ll build a custom proposal that addresses all your needs.
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Once a proposal is accepted an a 50% deposit is paid, I’ll send along a questionnaire to help you clearly define your brand. It will address your mission, values, voice, market positioning, and competition. From here, I’ll do additional market research as I refine and solidify your branding strategy. I’ll create a custom strategy document that will serve as the north star for your brand moving forward.
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This is where the magic happens. I’ll begin designing concepts that align with your newly defined strategy. I’ll work with a variety of directions and present a singular concept for your review in a custom brand proposal deck that will be much more than a simple logo. I’ll include a primary and secondary logo, variations, patterns, colors, typography, and any applicable print or digital mockups.
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Each branding project will include up to two revisions. Once the core branding is finalized, I’ll build out the rest of your assets including a brand guide.
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Once each asset is approved, you’re ready to launch your brand! You’ll receive high quality files for use for web, digital, and print for years to come.
Frequently Asked Questions
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Each client is different, which is why I create custom proposal decks for each project. Custom web projects are investment, and ongoing web maintenance is priced separately. Most clients can expect a starting price of $5k
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Investing in your business shouldn’t be a stresser. I’m proud to offer several payment plan options.
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Web projects can be expected to take a total of 2-3 months. If you have a specific timeline, please let me know!
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Since branding is such a vital part to web work, I incorporate a brand strongly into the style and design of a website. For that reason, I typically only take on web projects that coincide with branding projects. However, I’m always happy to chat if you feel you already have a strong brand representation.
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Depending on your needs, we can discuss what an ongoing relationship would look like for website maintenance.
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While it’s important to see where you came from, touching up an already existing website isn’t always as simple as it seems and typically requires a complete rework.